Public Relations (PR)

Public Speaking to Generate Low-Cost Leads

Friday, March 26th, 2010

 Networking with business associates and potential customers is a good way of keeping in contact and generating opportunities. When you combine business networking with public speaking it can transform the effectiveness of generating worthwhile leads.
Here are some of the benefits of using public speaking to generate leads:

You can influence more people more quickly
Establish your credibility
Demonstrate […]

How to Get Customers Coming to You at Minimal Cost

Tuesday, September 16th, 2008

 Do you want to attract new customers on a regular basis whilst keeping the costs down? If so, here are several low-cost ways to generate quality leads and enquires that convert into new customers. You can achieve this while avoiding some of the high costs associated with elaborate advertising campaigns that are often wasteful and […]

Promote Your Business Effectively Offline

Wednesday, June 18th, 2008

Offline marketing activities can be just as powerful as promoting your business online. You want to test a comprehensive range of direct marketing activities including direct mail, telemarketing, SMS text messaging, business networking, developing alliance partnerships and public relations using closed-loop marketing methods.
Closed-Loop marketing
This incorporates highly targeted “permission” based contact with your customers and prospects […]