Archive for April, 2008

Complete e-book download

Thursday, April 24th, 2008

 If you haven’t yet downloaded your copy of the complete e-book “How to Make Your Business Work for You”, now is the time to visit the link at www.brianjamesgroup.com/members/James-CrowshaweBook.pdf
This is a large file so please allow time for it to download fully. This is an exclusive free offer being made available to subscribers of my […]

Establish the Best Referral Schemes

Monday, April 14th, 2008

The most cost effective way to increase the number of new customers is by obtaining valuable referrals from your best existing customers. Most good businesses receive new customer referrals automatically from their existing customer base; however this normally has limitations, as follows:

The flow of automatic referrals is unlikely to be adequate to build your business […]

Create Loyalty and Value with Existing Customers

Friday, April 4th, 2008

 Your best customers will spend between 5 and 10 times your average customers over the course of a year. This will only be achieved however with recognition and reward for those customers. One of the best ways of achieving this is through the use of Loyalty Schemes.What is a Loyalty Scheme?
A loyalty scheme is a […]