Archive for July, 2009

Practice Effective Marketing

Thursday, July 23rd, 2009

 Make sure you have a compelling product and service proposition. Be crystal clear about how to differentiate yourself and position your business at the highest level of quality delivery.
Know your target market. Match closely the demographics of your prospect to those on your contact list. Consider psychographics as well as demographics (i.e. the personality, style […]

Email Marketing Magic

Monday, July 13th, 2009

If you approach email marketing correctly and get it working for you it can truly produce magical results for your business. I would like to set out some of the key elements to either help you get started or to refine your current email marketing methods.Who should you email?
Email is great for keeping in contact […]

A Winning Mindset

Monday, July 6th, 2009

 Here are two important questions. “What is the number 1 reason you started your own business?” and secondly “What do you want to achieve from it?”Invariably the answers for ambitious business owners are to achieve financial freedom and create an independent life. For many, these are key driving forces (apart from those who just want […]